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STEVEN SENTOSA

Career Summary: A Google Analytics Certified Individual and an Online Marketing Specialist with over 3 years of in-depth experience in IT and Online Marketing. Successfully helped companies to achieve page #1 in search engines and increased company’s exposure through SEO, PPC and lead generation plans. Strengths in:

Web Analytics
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)

Lead Generations
Software and Web Development
Social Media Marketing

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PROFESSIONAL EXPERIENCES

SEO/PPC Specialist (09/20/2010 – Present)
Peach Trader, Inc. – ACityDiscount.com. Norcross, GA.

Managed a yearly budget of $500,000 for large pay-per-click campaigns in Google Adwords, Bing Ads, and various comparison search engines
Optimized a B2B e-commerce website for search engines, usability and flow to increase conversion.
Monitored brand awareness through Web Alerts and various Social Media signals.
Created data feed list for SortPrice.com, PriceGrabber.com and Bing Shopping

Online Community Manager (06/22/2010 – 07/02/2010)
Community Sherpa. Short-term project at Network Communication, Inc. Lawrenceville, GA

Wrote 40 blog posts to promote different apartment communities and various hyper-local events
Optimized 20 websites for search engines using specific set of keywords
Monitored Facebook and Twitter accounts from 20 different apartment complexes using HootSuite

College Mathematics Instructor (01/04/2010 – 05/14/2010)
Basic Science and Engineering Department. Pensacola Christian College. Pensacola, FL.

Taught College Algebra math to 90-100 students for 9 hours each week
Established Math Tutoring Program to provide students additional training outside class hours
Graded and evaluated students’ performances, assignments, and tests throughout the semester

Web Developer Intern (06/01/2008 – 07/15/2008)
Enesis Group. Jakarta, Indonesia.

Developed company’s official website using HTML and PHP
Updated company’s website information as needed
Troubleshot server and internal computer network problems

Internet Marketing Specialist (09/01/2006 – 04/30/2008)
Alright Then LLC. Fremont, CA.

Analyzed and tracked key metrics to identify websites and marketing trends
Managed Google Adwords campaigns: ad creation, price bid, A/B split test, budget control
Optimized websites based on researched keywords (successfully achieved #1 on SERP)
Generated 1500+ leads using Funneling Lead Generation Techniques
Managed Email Newsletter for 1500+ subscribers using Auto Response Plus
Conducted keyword research for a Costa Rica real estate company

EDUCATION BACKGROUND

Master of Business Administration (MBA) Pensacola Christian College – Pensacola, FL. GPA: 3.6
Concentration: Business Management. Attended from 2007- 2010.

Bachelor of Science (B.S.) Pensacola Christian College – Pensacola, FL. GPA: 3.67
Major: Computer Science and Software Engineering; Minor: Mathematics. Attended from 2003-2006.

Technical Skills: MS Excel, Power Point, Access; VB, C# .Net, Dreamweaver, PHP, HTML, CSS, Adobe Photoshop & Premiere, Camtasia Studio, Google Analytics, Google Adwords, WordPress